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Friday, January 6, 2012






This logo is successful because of the repetition of the colors red and orange. The shape of the runner breaks the red circle up so that it looks like a Hawaiian flower, which is where the race takes place. The contrast between red and blue draws your eyes to the where the race takes place but does not take your attention away from the logo. The way the runner is positioned creates a sense of movement like he is actually running. The artist used principles of design in a creative and successful way.

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